Ubisoft looks to be targeting its Chinese market, as the publisher announced a new Rabbids game featuring Chinese themes is on its way to Nintendo Switch. The game, possibly titled Crazy Rabbid: Adventure Party, will be shown at ChinaJoy this weekend.
Industry analyst Daniel Ahmad tweeted that the game is a four-player “Rabbids meets Journey to the West” experience developed by Ubisoft Chengdu. It has a Mario Party quality to it, with various mini games where you cooperate with and play against your friends. Check out the reveal trailer below.
New Rabbids Party game coming to Nintendo Switch.
Will be shown at ChinaJoy this week.
Rabbids meets Journey to the West. 4 Players. Developed by Ubisoft Chengdu. pic.twitter.com/E9AAV1g3N5
— Daniel Ahmad (@ZhugeEX) July 31, 2019
A post on the official Chinese Ubisoft page says “the world[s] of [the] game [are] inspired by ‘The Journey to the West,’ a traditional Chinese literature.” Journey to the West, normally attributed to Chinese novelist and poet Wu Cheng’en, was published in the 16th century and serves as an extended look at the travels of Buddhist monk Xuanzang, who explored the Western Regions of Central Asian and India.
While the post is in Chinese and translator services aren’t always accurate, Crazy Rabbid is looking to test “your ability to react, remember, endurance, and accuracy.” ChinaJoy, the largest gaming and digital entertainment conference in China, runs from Friday, August 2 to Monday, August 5. We’ll learn more about Crazy Rabbid: Adventure Party then, though there’s no confirmation whether the game will release in other regions.
Crazy Rabbids wouldn’t be the first exclusive Rabbids game for Nintendo Switch. In August 2017, Ubisoft released Mario + Rabbids: Kingdom Battle, a turn-based, tactical RPG similar to XCOM: Enemy Unknown, for the console-handheld hybrid. In our review of the game, we said, “Coupled with the annoyingly infectious allure of Rabbids, and the always delightful, colorful world of the Mushroom Kingdom, Mario + Rabbids: Kingdom Battle is an implausibly engrossing formula that is positively challenging and endlessly charming.”